Education, promotion and marketing
Travel impacts
Travel impacts are covered in Section 9.2 of the Economic evaluation manual, volume 2, 2005:
Benefits
The benefits of education, promotion and marketing projects are discuss in Section 9.4 of the Economic evaluation manual, volume 2, 2005 as follows:
- Types of benefits
- Road capital, maintenance and operating cost savings
- Composite benefit values
- Workplace travel plans benefit per employee ($/annum)
- School travel plans benefit per student on school roll ($/annum)
- Household / community based initiatives benefit per head of target population ($/annum)
